Food is The New Anchor
Food is the new anchor tenant across travel, retail, corporate, and housing.
Whether you’re building a hotel, retail center, office, or multifamily development, food is no longer just an "amenity"—it is the primary driver of foot traffic and asset value.
The data across categories is undeniable:
TRAVEL & HOSPITALITY
60% of summer travelers booked a hotel specifically because of its restaurant.
61% selected their entire travel destination based on the food scene.
RETAIL & SHOPPING
45% of consumers visit shopping centers solely to eat or drink.
Adding quality food options increases overall shopper dwell time by 30 to 35 minutes.
WORKPLACE & OFFICE
Cafés, food halls, and restaurants rank as the #1 amenity employees value most—beating out gyms, outdoor space, and transit access.
HOUSING & RESIDENTIAL
63% of Americans are willing to pay a premium to live in a community walkable to shops and restaurants.
If you aren't prioritizing a curated food and beverage strategy, you're leaving traffic, dwell time, and asset value on the table.
Sources: OpenTable (2026); ICSC (2023); JLL (2024); Gensler (2026); NAR (2026)
